Know what a first deposit costs.

Panel runs the creator ad marketplace for sports betting and prediction markets. These are this month’s rates, and you only pay when the event happens.

Betting & Prediction Index · Sep 2026Brand ratevs. Aug
Email submit$6.20up 1.4%
Geo-verified signup$48.00down 2.4%
First deposit$95.00up 3.1%
A creator in a life jacket and snorkel mask on a lake dock

Betting and prediction brands on Panel

Polymarket
DraftKings
Betr
The opportunity

Fans pick where to play based on the creators they watch every game.

Sports fans spend the season with the same creators. A creator’s pick, with the odds and terms on screen, earns the trust that turns a viewer into a player.

  • Be in the game-day conversation

    Creators show your app during the moments fans are already watching.

  • Launch new states fast

    Switch on creators in a newly legal state the week you go live.

  • Keep every ad compliant

    Every ad is checked for age limits, responsible gaming messages and state rules before it runs.

  • Pay for first deposits

    Set a rate per verified signup or first deposit, so spend follows real players.

Why Panel

Built for speed, scale, and reliability.

Betting and prediction brands need growth that respects the rules. Panel pairs creators fans follow with review built for age, location and responsible gaming.

Pay per deposit, not per post

Set a rate for each signup, verification or first deposit. Creators get paid when your numbers move, so there is no wasted spend on views.

Compliance review on every ad

Upload your state rules, age limits and responsible gaming copy. Nothing publishes until it clears your rules and your team signs off.

Creators fans already trust

Sports, fantasy and markets creators whose audiences are 21+ and already follow the action.

Use cases

Drive signups, geo-verified players and first deposits using creator ads.

From season-long awareness to funded accounts, set the outcome you want and let creators compete to drive it.

Creators feature your app around the games, drafts and events their audience already cares about.

Creators give fans a reason to sign up early, with offer terms shown clearly.

Every signup is geo-verified, so you only pay for players where you’re licensed to operate.

Pay per first deposit, so creators earn when a verified player is ready to play.

Who we help

Enabling growth across sports betting and prediction markets.

Sportsbooks, fantasy apps and prediction markets all run creator ads on Panel, each with creators and outcomes that fit how they grow.

  • Sportsbooks

    Sports creators who share picks with the odds and terms on screen.

  • Prediction markets

    News, politics and markets creators who explain how a market works.

  • Daily fantasy

    Fantasy creators whose audiences set lineups every week.

  • Social and sweepstakes games

    Gaming creators who show how play works and what the rules are.

  • Horse racing

    Racing creators with audiences who follow every card.

  • Esports

    Gaming creators whose fans follow the teams and tournaments.

Ready to learn more?

Tell us about your products and target states. We’ll show you Panel’s betting and prediction capabilities in action, plus tailored solutions and pricing for your business.