reporting

See what worked. Scale what matters.

Panel breaks down performance by creator, video, and campaign—so you know which content actually drove conversions, and what to double down on.

reporting

One platform. All your insights.

Track every click, view, signup, and sale—down to the creator, the video, and the exact message that moved the needle.

Creator-Level Reporting

See how each creator performed across multiple campaigns—CTR, conversion rate, CPA, and ROI.

Video-Level Insights

Break performance down by individual content pieces to see what messages and hooks converted best.

Campaign Rollups

Compare results across campaigns. Track ROAS, pacing, and efficiency to guide budget allocation with confidence.

Real data. Not just reach.

Our reports are built with performance teams in mind.

Forget view counts and vanity stats. Panel gives you hard metrics that growth teams care about—cost per acquisition, conversion rates, and customer value by creator.

man sitting on couch with looking at his MacBook on table

We’re using Panel to drive traffic for two of our clients — now a third just called asking if we’re using it for them too.

Marcus Cullen

Client Success Manager at Happy Hour

reporting

Intelligent, Actionable Data.

Panel’s reporting engine surfaces what’s working and why. With predictive signals layered on top of verified outcomes, you’re not just reacting—you’re optimizing.

Your Data

Where your program is. Track every offer and ad you’ve run. Benchmark against your own goals, trends, and previous wins.

  • Clicks

  • Actions

  • Revenue

  • Commissions

  • Customer

  • Journey

  • ROAS

  • CPA

  • Total Investment

  • Effective CPA

  • Revenue driven

  • ROAS

  • Audience geography

  • Avg watch time

  • Cost per view

  • Offer-to-conversion timeline

Panel Data Layer

Where you competition is. See how your results compare across the ecosystem. Access industry-wide benchmarks powered by conversion data from thousands of creator campaigns.

  • Competitive Commission Rates

  • Competitive Performance Trends

  • Share of Voice & Market Share Over Time

  • Competitive Offer Tracking

  • Customer Analysis

  • Affiliate Audience Insights

  • Recruitment & Opportunity

  • Forecasting

  • Promotional Model

  • Concentration Risks

  • Affiliate Customer Journey

  • Cross-Channel Journey

  • Affiliate Incrementality

Join the brands scaling faster with Panel

Panel combines the scale of a search tool with the insight of verified campaign data—so you can discover with confidence.

Personalized onboarding — we get you live fast

Full access to every feature

Start testing with as little as $5K

A small church sits on a green hill.

Frequently Asked Questions

How does Panel determine a creator’s suggested price?

To add a video to your site, click the “Insert” button and navigate to the “Media” section. Then, drag and drop a video component onto the Canvas.

Are the suggested rates guaranteed?

No, these rates are not guareteed. These rates are based on actual campaign outcomes. Think of them as your data-backed starting point for negotiations.

Can I trust the data behind these suggestions?

Yes. Our pricing engine uses first-party performance data from real campaigns ran on the Panel platform, updated continuously.

Is this tool only for YouTube creators?

For now, yes. Panel is laser-focused on YouTube because that’s where our data is deepest.

What happens after I get a price suggestion?

Use it to make an informed offer, compare creators, or plan your campaign budget—it’s your call.

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